Summary
- Solid knowledge of strategic
marketing plans development and implementation
- Extensive experience in
preparation of proposals and qualification packages
- Proven success in developing
marketing procedures, client presentations and interviews
- Solid background in design
and development of marketing materials and publications
- Extensive capabilities in
trade shows, and client events planning and management
- Strong computer skills in
desktop publishing, and graphic design
Experience
Strategic Marketing Planning
As a professional marketer, I
have participated in the development and implementation of short and long-term
marketing plans to reflect corporate business plan goals. My experience
includes preliminary research of markets and trends, analysis of competitors,
creation of strategies for branding, client care programs, advertising and
media programs, trade shows, and other activities designed to gain market share. I have created marketing reports that provide insight on
competition, analysis of markets of interest, and developed and maintained a
marketing activities matrix to track overall marketing and business development
efforts on a yearly basis.